“Destiny: The Taken Director” Defends Pricing/Marketing
Community Manager Later Sets Clarification for Later Date for "Veteran Fans"
Bungie creative director for "Destiny: The Taken King" Luke Smith spoke with EuroGamer about the pricing and marketing for the "Destiny" expansion.
The highlight of the exchange is that as of now, in order to get the exclusive content for "The Taken King," people will have to buy the collector's edition of the expansion, which means buying base game again in addition to the expansion. That's £75 for the collection, with £40 for the base game and £35 for the expansion.
Eurogamer: So it may seem like a small thing but you're adding exclusive content to the game - three new dance emotes - that players can't get unless they rebuy the main game and the two existing DLCs. Is that right?
Luke Smith: There is no way right now for you to get the new dance emotes without doing that. Those are Collector's Edition exclusive. We've set some stuff aside for that edition specifically to really make it appeal to fans who have engaged with the game already and also to people that will enter the game this autumn.
Eurogamer: Can you see that some fans are confused that you're asking them to buy stuff they already own?
Luke Smith: Yeah, I can totally empathise with those people. But the Collector's Edition is a pretty cool package for people who want to pursue that stuff. Otherwise, surely what you're saying is that you would want to buy them separately, right?
Later on, Bungie community manager David "Deej" Dague clarified that there will be more news later with the weekly Destiny blog update.
Year One players won't get the same perks as people who buy a collector's edition. They'll get something better. Tune into the Weekly Update for more. David "Deej" Dague
He also stated that Bungie is looking into ways to offer different versions of "The Taken King."
I'm catching up on a lot of conversation about The Taken King. Please know that we're reading this feedback and taking it as seriously - as we always do. Destiny is a great game because we worked together to make it that way over the course of the past year. That partnership has not changed.
I understand that you want me to go on record right now with something that will address the disappointment that's being expressed here. I'm going to defer to the Bungie Weekly Update, in which we'll talk more about the things we're doing to celebrate the year-one Guardians who helped us build this community. I'll also revisit our goals in offering different versions of The Taken King. Ever heard the old adage about trying to please everyone?
"Destiny: The Taken King" will release on September 15, 2015, a few days it premiered back in 2014.
Source: EuroGamer